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With this video, I want to begin a multi-part sales copywriting exercise in which we are going to make

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your copywriting challenge harder and harder and harder.

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But we'll start with something basic.

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Here's your challenge for the part one of this.

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Write a course title for an online course that teaches sales copywriting, which is essentially this

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very course you're taking.

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And your constraint is to use up to 60 characters in your title, no more.

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So the idea is that you would experiment and create your potential headline.

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This is so you can actually practice what you've been learning.

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And in the next video I'm going to give you my answer.

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And then I'm going to give you the second part of this challenge.

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So ideally before you watch the next video, do spend a few minutes and try to legitimately write a

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course title, because in the next few videos, we're going to improve on top and on top and on top

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of it.

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And I really put a lot of effort into making this an interesting challenge for you.

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An interesting multi step effort, which would be similar to something that you would encounter in the

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real world.

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So do try it.

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It's going to really help you.

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And your challenge also is to try to use at least one of the sales copywriting power words from this

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article, and I'm going to help you narrow it down, because we are dealing with sales copywriting.

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And the whole point of it is to boost sales.

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My challenge for you is to use this article and the section of power words for boosting.

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Choose one of these words to make your headline sound more attractive.

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So again, 60 characters make it sound as attractive as possible.

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And use one of these words at least do your best.

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If you don't want to use any of these words.

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If you feel like yours is better without it, that's fine, but I feel like this will help you.

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So a huge encouragement is to use one of these and I'll show you my answer in the next video where I

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do use one of these.

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So with that, try this exercise and I'll see you in the next video with my answer and your next challenge.