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With this video.

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I want to introduce the next section of the course, which is going to be about video production.

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And you might ask, well, why do you want video production?

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Because so much marketing today is with video online courses, YouTube, TikTok, Instagram, Twitter.

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It's almost so much of it, if not some sample.

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Some of the platforms are all video.

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Some of the platforms are largely video, and you have to create video.

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You almost cannot avoid it today.

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20 years ago, 15 years ago, sure, that was fine, but every year it's more and more online marketing

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is more and more about video.

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Just cannot escape it anymore.

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Because if you escape video, if you don't want to be on camera, if you don't want to do video at all,

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you have so few marketing strategies remaining like blogging or podcasting or what If you don't like

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writing or blogging, then you have even fewer.

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So video is good to embrace.

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And if you think well, for some people it's easy.

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Like I'm very shy by nature.

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I wouldn't like to do video, but somehow it's my business.

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So I would recommend that you embrace it.

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Like I embrace it because you just can't deal without it.

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And that's why it's so important and that's why we have a section about it.

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So you know why this action is so important.

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Let's begin with the section about video production and editing.