WEBVTT 00:00.140 --> 00:07.520 In this video, I want to introduce you to an effective way to immediately get a lot more SEO traffic 00:07.520 --> 00:14.240 by using a special plugin that translates your website, whatever it is, WordPress, Wix, whatever, 00:14.240 --> 00:17.810 into over 60 languages potentially. 00:17.810 --> 00:25.610 And that is billions of people who, if your site is currently only English or currently any language, 00:25.610 --> 00:32.120 if you translate into 60 additional languages, it's billions of other people that are searching in 00:32.120 --> 00:33.320 those languages. 00:33.350 --> 00:36.320 And I'll be showing you how to set it up in just minutes. 00:36.320 --> 00:42.470 And as you know, in SEO, in English, almost all good keywords are extremely competitive. 00:42.470 --> 00:49.790 And just about every other language, every keyword in every other language is easier to rank for than 00:49.790 --> 00:50.210 in English. 00:50.210 --> 00:52.130 So your site will rank faster. 00:52.130 --> 00:54.680 For example, if you're trying to rank for the keyword. 00:54.680 --> 01:02.220 Hello, this plugin is going to take your website and create identical pages that are immediately translated. 01:02.220 --> 01:08.340 There's a new URL on them and they target like Spanish, Hola or French, Bonjour and many, many, 01:08.340 --> 01:09.960 many other languages. 01:09.960 --> 01:13.890 And if you're wondering, can I install this on my website? 01:13.890 --> 01:19.590 Well, yeah, it's available on WordPress, Drupal, Shopify, Wix, BigCommerce Drupal, you get the 01:19.590 --> 01:20.100 idea. 01:20.130 --> 01:26.340 Squarespace, Webflow and even if you don't have use any of those, you can just use plain old JavaScript 01:26.340 --> 01:27.690 to make it work for you. 01:27.690 --> 01:29.760 Now let me walk you through this plugin. 01:29.760 --> 01:31.350 It's called Lot. 01:31.380 --> 01:35.790 They have a free trial and let me show you the pricing so you understand how it works. 01:35.790 --> 01:39.690 So you can have a free version for one language. 01:39.690 --> 01:46.410 So a language like Spanish, if you currently use English, that's a billion potential additional people. 01:46.410 --> 01:50.070 It's very easy to start and you can have a small free trial. 01:50.070 --> 01:51.570 So there is immediate benefit. 01:51.570 --> 01:55.110 If you don't want to spend any money, you can still get some benefit from this. 01:55.140 --> 02:00.000 And if you use it, if you like it, you can upgrade to additional languages. 02:00.000 --> 02:06.900 And since there's a limit on the words you can translate, what you can do is not necessarily translate 02:06.900 --> 02:15.210 your content posts, but translate your product sales pages because those typically have less words 02:15.210 --> 02:17.880 and they are more likely to bring you revenue. 02:17.880 --> 02:22.080 So your most lucrative pages are the ones that you're going to want to translate, and I'll show you 02:22.080 --> 02:22.920 how to set it up. 02:22.920 --> 02:27.870 So first of all, you can just click the sign up button to sign up, make your account. 02:27.900 --> 02:30.360 It's going to send you a confirmation email. 02:30.360 --> 02:32.520 You click that and you're ready to go. 02:32.520 --> 02:35.700 Now let me show you how to set it up in WordPress. 02:35.700 --> 02:38.190 So this is my WordPress setup. 02:38.190 --> 02:44.250 What I'm basically going to go is in plugins and then I'm going to say add new and then I'm going to 02:44.250 --> 02:49.890 search for Wiglet just like this, and it's going to bring up options. 02:49.890 --> 02:51.570 This is the one that you want. 02:51.570 --> 02:54.090 As you can see for me, it's already active and installed. 02:54.090 --> 03:01.260 In your case, click this button, install now and then after that it's going to say Activate after 03:01.260 --> 03:05.970 you activate, you're going to configure it and that's what we're going to do together. 03:05.970 --> 03:10.680 So you'll find it in your installed plugins and you go to settings. 03:10.710 --> 03:17.550 Now when you sign up, when you create your account, you're going to get this API key. 03:17.550 --> 03:23.040 I'm going to show you how to navigate to it when you are logged in, you see I have my website registered 03:23.040 --> 03:23.280 here. 03:23.280 --> 03:28.320 You click this pull down and you're going to click on your website that's registered that you sign up 03:28.320 --> 03:30.420 with and this is your API key. 03:30.450 --> 03:34.590 You copy this or you can actually press the copy right here. 03:34.590 --> 03:35.460 So it says copy. 03:35.460 --> 03:38.850 Then you go and you put it back into your plugin. 03:38.850 --> 03:41.010 So we're going to paste that here. 03:41.040 --> 03:42.420 Original language is English. 03:42.420 --> 03:42.750 Yes. 03:42.750 --> 03:46.290 And then what you want to do is choose additional languages. 03:46.290 --> 03:49.380 Spanish, French, German. 03:49.380 --> 03:54.360 In my case, I have the upgraded account so I can enter many languages. 03:54.360 --> 03:56.160 In your case, just pick one language. 03:56.160 --> 04:00.480 So let's start with this and we'll say save changes. 04:00.480 --> 04:01.890 And it's that easy. 04:01.920 --> 04:07.350 It says You are really done now and your website is now multilingual and the instructions are go to 04:07.350 --> 04:11.250 your website and there's a language switcher on the bottom right. 04:11.750 --> 04:14.090 So I'm on my blog now. 04:14.090 --> 04:16.580 I'm going to just click any blog post. 04:17.130 --> 04:19.370 Then you see there's this language switcher. 04:19.380 --> 04:22.740 I'm going to say Spanish. 04:23.320 --> 04:25.060 And you'll see what happens. 04:25.060 --> 04:26.950 You see on the bottom, it's translating. 04:26.950 --> 04:33.970 And right there and this is a permanent page now, so you'll be able to get more traffic through these 04:33.970 --> 04:35.020 keywords right away. 04:35.020 --> 04:44.650 So if I was to show you the URL, the URL for me looks exactly the same as my original blog post was. 04:44.650 --> 04:45.430 But take a look. 04:45.430 --> 04:46.810 It's got Spanish, right? 04:46.810 --> 04:51.820 So if I go French, it will actually go to the French version. 04:52.120 --> 04:52.960 See that? 04:52.960 --> 05:00.580 So now you have just more pages to rank for, more keywords and more languages to get you more customers. 05:00.580 --> 05:08.530 Just make sure that the pages you are translating are pages that can be used by people who are using 05:08.530 --> 05:09.280 another language. 05:09.280 --> 05:13.810 So if somebody speaks French but they don't speak English and maybe they want to buy coaching, well, 05:13.810 --> 05:17.950 you don't want to sell coaching because you'll have to coach them in a language they can understand. 05:17.950 --> 05:23.660 But if you are running ads, if you're selling affiliate products, if you're selling some kind of a 05:23.660 --> 05:27.590 digital product, maybe then they can buy that in any language. 05:27.590 --> 05:35.870 So for a lot of businesses, this is an easy way to immediately get more traffic by targeting SEO in 05:35.870 --> 05:42.020 other languages, which otherwise would be extremely expensive to translate if you had to hire a person. 05:42.020 --> 05:46.760 And this, you see, just took like literally, I want to say minutes, but it actually took seconds, 05:46.760 --> 05:47.240 right? 05:47.240 --> 05:52.340 So it's that easy and you can immediately have more potential traffic. 05:52.340 --> 05:59.360 And in case you do keyword research in other languages and you want to translate specific words to reflect 05:59.360 --> 06:05.090 keywords you're specifically targeting, you can actually do that to your translations in the Wicklow 06:05.090 --> 06:08.660 interface, which is what you see when you log in to their website. 06:08.660 --> 06:13.730 You see you have on the left side, you have options to manage your translations and you can manually 06:13.730 --> 06:17.780 edit them, try the free trial and see if it's working for you. 06:17.780 --> 06:19.670 If it is, consider upgrading. 06:19.670 --> 06:24.950 If you think it's going to make financial sense for you, meaning you'll get make more money from all 06:24.950 --> 06:27.770 the other traffic that will come from your SEO. 06:27.800 --> 06:30.470 Then the cost of the plugin. 06:30.470 --> 06:37.670 Just keep in mind that the traffic from SEO, you know how SEO is your other language pages will not 06:37.670 --> 06:38.660 rank overnight. 06:38.690 --> 06:43.700 They'll take a little time to rank, but they will rank and you just have to be a little patient. 06:43.700 --> 06:48.200 But this plugin does give you that ability and potential.