WEBVTT 00:00.110 --> 00:05.110 Now I want to show you how to easily make a little video for your Facebook ad. 00:05.120 --> 00:06.950 This is not going to be a professional video. 00:06.950 --> 00:13.010 In case you're not a professional video creator for free, we have limited options and I'm going to 00:13.010 --> 00:18.250 run you through some options that are free, a little bit more expensive and a little bit more expensive. 00:18.260 --> 00:21.650 So first the free one is Canva.com. 00:21.800 --> 00:23.960 They have an option that's truly free. 00:23.990 --> 00:29.180 When you make an account, you can go to create a design and then go to video. 00:29.210 --> 00:32.030 You'll see here how I create a video. 00:32.270 --> 00:34.670 You see they have a bunch of templates. 00:34.670 --> 00:37.820 But the problem with these templates is you have to sign up. 00:37.820 --> 00:43.610 At least sign up for a 30 day free trial, which I guess you could create a 30 day free trial and get 00:43.610 --> 00:45.830 their more professional looking templates. 00:45.860 --> 00:50.570 But if you wanted to do it for free, I just uploaded my own media. 00:50.570 --> 00:56.390 So let's say I have this t shirt that's like wave if you like golden retrievers, and if people want 00:56.390 --> 00:57.170 to buy this t shirt. 00:57.170 --> 00:58.220 I made an ad for it. 00:58.220 --> 00:58.430 Right? 00:58.430 --> 01:02.420 So I uploaded some photos and I can kind of move them around. 01:02.420 --> 01:07.160 You see, like this dog maybe can move so that this dog has a little room. 01:07.160 --> 01:08.720 It's not really professional. 01:08.720 --> 01:11.420 And it took me just a couple of seconds really to make this. 01:11.420 --> 01:17.780 And then if I play this, this doesn't have audio now, but if I play this I can talk over it, right? 01:17.780 --> 01:22.430 I can create my own audio saying something like, get this amazing t shirt. 01:22.430 --> 01:28.220 If you love golden retrievers, you'll find people who love golden retrievers just as much as you do 01:28.250 --> 01:33.530 if you buy this t shirt, because every time you walk outside, people will smile to you and wave. 01:33.530 --> 01:37.970 If they also love golden retrievers and you'll make connections and things like that, right? 01:37.970 --> 01:43.820 So you can actually create an audio and upload it here because there's an option for audio. 01:43.850 --> 01:52.970 You see right here under the upload, you can upload audio and have the audio that you might create. 01:52.970 --> 01:54.560 You can create audio easily. 01:54.560 --> 01:58.640 Like probably your phone has a way to record audio. 01:58.640 --> 02:00.350 You can record audio on your phone. 02:00.350 --> 02:01.280 If you don't have a microphone. 02:01.280 --> 02:08.030 If you have a microphone and you have software to record things from your microphone, you can do that 02:08.030 --> 02:12.620 and just upload your audio and suddenly you can create this ad. 02:12.620 --> 02:15.560 You can upload more images here. 02:15.860 --> 02:18.020 So if you have a longer ad, you can do that. 02:18.020 --> 02:21.560 You can extend the durations of certain shots. 02:21.560 --> 02:23.510 You can actually animate them. 02:23.510 --> 02:30.860 For example, you can see how things appear like this or have cool effects so that the video just looks 02:30.860 --> 02:31.640 a little better. 02:31.640 --> 02:37.550 But at the end of the day, what it's going to do is take you from just having images to kind of still 02:37.550 --> 02:43.550 having images, but in a video format, which is just more engaging, and you can play around with this 02:43.550 --> 02:48.260 and probably come up with a pretty good amateur style video for free. 02:48.260 --> 02:49.100 Amazing. 02:49.100 --> 02:53.240 But if you don't like this option, you have two other options on Fiverr.com. 02:53.240 --> 02:58.700 You can have a video totally created for you by doing something like this. 02:58.700 --> 03:05.090 Like video search, like video creation or explainer video creation. 03:05.090 --> 03:09.650 And people will do this for you for relatively cheap prices, as you can see. 03:09.680 --> 03:12.830 Of course they're going to try to upsell you, but it's still going to be reasonably priced. 03:12.830 --> 03:16.640 And somewhat likely they're going to make better videos than you. 03:16.670 --> 03:20.930 Now there's another option you can search for online video maker. 03:20.960 --> 03:25.340 There are many different softwares like Invideo right here. 03:25.340 --> 03:27.980 Or you know, Canva is also an immortal. 03:28.010 --> 03:30.740 Basically, you can start for free. 03:30.740 --> 03:32.090 They have free plans. 03:32.090 --> 03:39.620 The problem with a lot of these is that to actually use these, if you use it for free very often, 03:39.620 --> 03:41.450 they put their watermark on it. 03:41.450 --> 03:47.960 But generally speaking, if you want like something like the basic version, you can make probably better 03:47.960 --> 03:55.970 videos than on Canva or approximately similar quality just because if you sign up for the paid Canva 03:55.970 --> 04:00.590 version, which has a 30 day plan which you might never actually exceed the 30 day plan. 04:00.710 --> 04:03.320 Although if you make multiple ads, you'll need this long term. 04:03.320 --> 04:08.930 But if you just start with one ad, you can do the 30 day free Canva and cancel after 30 days. 04:08.930 --> 04:14.300 If you don't need more videos or sign up for like a basic plan here, it's only $8, which is really 04:14.300 --> 04:17.540 not that much, and see which creates better videos for you. 04:17.540 --> 04:23.570 Because these kinds of software have pre-made templates, it's going to look smooth, it's going to 04:23.570 --> 04:29.810 look professionally filmed, and all you have to do is just plug in some variables, add some audio, 04:29.810 --> 04:32.300 perhaps, which is going to talk about your product. 04:32.300 --> 04:39.440 And this way you're going to be able to create really nice videos that look like a high level amateur, 04:39.440 --> 04:46.250 maybe a little better than that, which is going to be a really good quality for your video ads, because, 04:46.250 --> 04:50.030 you know, video ads are essentially the most effective. 04:50.060 --> 04:55.730 You can try to get away with photo ads, but we know that video ads are more effective. 04:55.730 --> 04:59.660 So these are the options for free to very cheaply paid to. 04:59.850 --> 05:06.450 Who hiring freelancers that you can use to have your videos for your ads created.