WEBVTT

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To create your Facebook page, you have to go to the URL.

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Facebook dot com slash pages slash creation, as you see here many times, in fact, sometimes multiple

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times a year, Facebook changes their design and the radiation source ever so slightly, and there are

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other ways to navigate to this page creation form.

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But they always change.

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The only thing that hasn't changed over the years is the URL, which allows you to create your page

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so you can go directly here.

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So when you're here, you can enter your name, page name.

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For us, it's going to be some kind of a test page.

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I'm going to make a fictitious account for us to play with, you know, happy face T-shirts.

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You know, those orange happy faces emoji.

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So that's what the name is going to be.

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Obviously, we're going to have to add a category.

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The categories be going to be ecommerce.

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eCommerce is so common, but strangely enough, when you type a few letters in, it doesn't give you

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that option.

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So maybe commerce, it doesn't give you that option, which is also strange.

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So maybe internet company, it doesn't matter that much because you'll still have options later to customize

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your page and then you want to add a description to your description.

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Should be, you see, character limit only 255 characters, but the things you want to do is clearly

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state what your company does.

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Finding T-shirts with happy face emojis now.

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The other thing that you want to accomplish here is to add a few SEO keywords, meaning keywords people

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search.

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So sometimes every rare once in a while when you're not in a competitive space, like here I am in a

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competitive space.

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T-shirts, it's very competitive, but let's say you're not in the competitive space.

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If you put the right keywords here and also the keywords like T-shirt and emojis, those are keywords

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people search when they search for T-shirts.

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Perhaps you may appear in Google.

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Of course, only when you are in a very, very, very non-competitive niche.

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So the things you want to accomplish here is make it clear, make it on brand, make it compelling for

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people to actually keep browsing and stay on their 255 characters, which is pretty easy.

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And you say create page right here on the bottom.

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After I created the page, you see it gave me more options, like adding images, adding cover photos,

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and we'll do that in the coming videos because now I just wanted to show you how to create the page.