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I came across this article on the home page of Yahoo, which gets millions and millions of people.

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It's a tremendous, huge site that can drive a lot of traffic.

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And this is an interesting article.

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Look, it's an article about a female plumber who is fighting sexism and doing something unique in the

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plumbing field.

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It's this woman, Judy Ann Cassidy.

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So if you thought maybe I was full of it when I was saying that even if you were in a boring field,

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if you just do something unique and add a unique element to whatever your field is, you can get a lot

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of attention.

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And this is a fantastic example, because this woman isn't just on Yahoo!

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She's in a lot of different media, all because she not overnight, but eventually she kind of got enough

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attention and her story started going around.

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And then now her story is all over social media and I see it a lot.

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So she's kind of picking up steam, but just a plumber at the end of the day who just has a new twist

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to plumbing and is leading with that in her story.

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So that's an example of exactly what we're talking about.

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And it's a fantastic example.

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So I just wanted to show you.